privacy policy

MAPS THAT CARE Privacy Policy

Last Updated: [04/11/25]

Welcome to MAPS THAT CARE (Behāv), a platform designed to enhance personal and population health by crowdsourcing behavioral and environmental data. Your privacy is critically important to us. This policy explains what data we collect, how we use it, how we protect it, and your rights as a user.

1. Information We Collect

We collect information to provide better services and improve user and community insights. This includes:

A. Information You Provide

  • Account details (e.g., username, email, preferences)

  • Behavioral logs (e.g., mood, habits, goals)

  • Feedback, notes, or comments you contribute to the map

B. Automatically Collected Information

  • Location data (GPS, IP-based, or user-submitted)

  • Device information (e.g., browser, operating system)

  • Usage patterns (e.g., app features accessed, time spent)

C. Anonymous and Aggregated Data

  • De-identified trends used for research, health equity, and population-level analytics

2. How We Use Your Information

We use your data to:

  • Improve individual and collective behavior awareness

  • Identify and address Social Determinants of Health (SDOH)

  • Support behavior change and habit formation

  • Power map-based visualizations of health and environment trends

  • Share de-identified data with researchers, universities, or public agencies

3. Data Sharing and Disclosure

We do not sell your personal data. We only share:

  • De-identified/Aggregated Data: For research, public health, or educational purposes.

  • With Your Consent: When you explicitly allow data to be shared.

  • Legal Compliance: If required by law or to prevent fraud or harm.

4. Your Control & Rights

You can:

  • Access and review your data at any time

  • Edit or delete contributions to the shared map

  • Opt out of location tracking or data collection features

  • Request account deletion and data erasure

5. Data Storage and Security

We follow industry best practices:

  • End-to-end encryption for sensitive inputs

  • Secure servers with restricted access

  • Regular audits and anonymization protocols

Your data is stored only as long as necessary to fulfill the purpose for which it was collected.

6. Use by Minors

Behāv is not intended for children under 13. If you are a parent or guardian and believe your child has provided us data, please contact us to request deletion.

7. Changes to This Policy

We may update this policy from time to time. Changes will be posted here, and major changes will be announced through the app or email.

8. Contact Us

For questions, feedback, or privacy concerns: 📧 privacy@behav.io